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In the early 70s my first job was in a brewery pubs bought beer for 10p a pint and sold it at 15p (so 50% mark up on cost) but back then pub rents were around £3 per week. Markups have increased over the years as rents have increased - my small back street boozer rent was £2k a month a few years back, mark ups on a pint are in the region of 125-150% now in pubs. As for the £5 pint comedians, this will have been purchased by the club for less than £2 - with this pricing policy I will drink outside the ground in future.
the record attendance was at Ninian park ccfc v city april 1947 49,310 according to 11v11 although I have seen 51000 quoted elsewhere when they played the gas in the same season only 28699 turned up at Cardiff (no locked out jokes please)
Assuming enterprise want to sell the price would be remarkably cheap. A building worth £1,000,000 as a house/office etc, would be lucky to fetch £400k as a pub. Interesting as the telegraph article is above - its not accuarate. My first job was for a brewery (back in 1971) back then rents were not seen as an income stream, so a basic back street drinkers local would have a monthly rental of £5 (beer at the time was 12p a pint) when I left my back street village drinkers pub in 2009 the rental was £2500 a month if beer had gone up at the same rate that 12p pint would be £60 now! so the idea that the pub companies are not profiteering b*stards is completely wrong - like a lot of other "news/analysis" in the telegraph. I could still make a reasonable living from my pub, but others who followed me couldn't and its now shut. If the club were to buy the Sun (again assuming Enterprise would sell) they would make sufficient money from match days (profit on a £3 pint is £1.50 - staff wages are not far off minimum wage) to make it support a tenant or manager on non match days.