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Season Ticket Prices - We Could Do It The German Way....


Antman

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“ We could charge more than £104. “Let’s say we charged £300. We’d get £2m more in income but what’s £2m to us? In a transfer discussion you argue about that sum for five minutes. But the difference between £104 and £300 is huge for the fan. We do not think the fans are like cows, who you milk. Football has got to be for everybody. That’s the biggest difference between us and England."

Uli Hoeness, Bayern Munich president, discussing the club’s affordable ticket pricing plan - 120 Euros for a terrace season ticket. One third (12,500) of the club’s season tickets are at this price.

just sayin'

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Was just about to post the exactly same quote. i agree for clubs with big revenue like utd and arsenal but not clubs in l1. Eg the change in revenue to reduce our price by 50 would give us 300,000- 500,000 less revenue which is alot of money for bcfc

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but maybe the Lansdowns could take the view that by discounting STs by say £200 a pop, they would fill the ground a lot more - more support to get the club moving - it would be a small 'hit' for him financially, but would put out a powerful message about supporting the clubs fans.

perhaps radical thinking could make a difference?

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But we're bristol city. Don't have hundreds of millions in turnover like munich. 2m is a big deal for us, or even the more realistic 400k in l1

It's all relative though isn't it. If every club below the Premier League adopted the same principle of charging less for their entrance, the players would have to accept less money. What can they do about it, threaten to play elsewhere, I'd like to see where they think they can play for the same money.

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The point is more fans will turn up at the ground or buy season tickets, so the shortfall will probably be less than 2 million, It needs to be tried for a season . We've lost 40 odd million so why not risk another couple to see what happens.

City would need to improve the on field performance though

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In Division 3 - £15 a game seems fair x 23 = £345. Then like Shrewsbury - a season ticket means 8 free games = £225. That should be the benchmark. And forget the nonsense about the club having the cheapest season tickets anywhere if they're referring to wedlock seats with no backs and pillars and shoved in the corner!!

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“ We could charge more than £104. “Let’s say we charged £300. We’d get £2m more in income but what’s £2m to us? In a transfer discussion you argue about that sum for five minutes. But the difference between £104 and £300 is huge for the fan. We do not think the fans are like cows, who you milk. Football has got to be for everybody. That’s the biggest difference between us and England."

Uli Hoeness, Bayern Munich president, discussing the club’s affordable ticket pricing plan - 120 Euros for a terrace season ticket. One third (12,500) of the club’s season tickets are at this price.

just sayin'

He could also pay his tax

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English Football will always be a rich mans game.

As an example - What's better - Selling 5000 ST's at £250ea = 1.25m or 8,000 at £150ea = 1.2m. ~No Brainer~

Yes a little less profit,

But this un-tried method could see season ticket buyers increase if prices were dropped dramatically, let's say 10,000 people bought ST's at £150, that's £1.5m total. That's in theory more or equal sales to 5 or 6 thousand ST holders at £250.

The other benefits? - Less empty seats, a stable fan base for next season (8,000-10,000 ST holders would be a good core for league 1), and the chance for City to pick up first time season ticket buyers, who could potentially carry on being future ST holders in the league if they are satisfied with their purchase, the team, the prices and the board.

Sorry if my figures are a bit out-dated. Not sure what City's cheapest Adult ST was last season.

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Surely season ticket sales are very important but that said bums on seats at all games must be a priority?

It should never be cheaper (really) to attend a game unless you have a season ticket And we do not want to undermine the 100% faithful

But there is also a case that any empty seat at a game is revenue lost (seat-wise or pie & drink or other match-day sales wise)

So season ticket (best value) but match-day ticket still very good value, with the possible extra revenue from casual support that may not be as versed to get food or a pint before the game?

Obviously not assuming that all season ticket holders do not add value by purchasing food or drink on the day in the ground.

Given that you can get a pint/drink or food at a better price prior to attending the Gate.... but that maybe another issue (ongoing) ?

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English Football will always be a rich mans game.

As an example - What's better - Selling 5000 ST's at £250ea = 1.25m or 8,000 at £150ea = 1.2m. ~No Brainer~

Yes a little less profit,

But this un-tried method could see season ticket buyers increase if prices were dropped dramatically, let's say 10,000 people bought ST's at £150, that's £1.5m total. That's in theory more or equal sales to 5 or 6 thousand ST holders at £250.

The other benefits? - Less empty seats, a stable fan base for next season (8,000-10,000 ST holders would be a good core for league 1), and the chance for City to pick up first time season ticket buyers, who could potentially carry on being future ST holders in the league if they are satisfied with their purchase, the team, the prices and the board.

Sorry if my figures are a bit out-dated. Not sure what City's cheapest Adult ST was last season.

Between 3 and 400 is a much better figure. Only the few hundred in the eastend get it for that little.

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English Football will always be a rich mans game.

As an example - What's better - Selling 5000 ST's at £250ea = 1.25m or 8,000 at £150ea = 1.2m. ~No Brainer~

Yes a little less profit,

But this un-tried method could see season ticket buyers increase if prices were dropped dramatically, let's say 10,000 people bought ST's at £150, that's £1.5m total. That's in theory more or equal sales to 5 or 6 thousand ST holders at £250.

The other benefits? - Less empty seats, a stable fan base for next season (8,000-10,000 ST holders would be a good core for league 1), and the chance for City to pick up first time season ticket buyers, who could potentially carry on being future ST holders in the league if they are satisfied with their purchase, the team, the prices and the board.

Sorry if my figures are a bit out-dated. Not sure what City's cheapest Adult ST was last season.

Add sales of club merchandise and food & drink etc and im sure the club will still make a tidy profit.

The club really need to act fast as im sure Rovers will do all they can to lure the neutrals of Bristol to their new stadium.

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I think it's great that their tickets are so cheap , but , they can afford it. Take into account sponsorships , prize money , tv rights etc.

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i wouldnt believe anything that uli hoeneß says, especially when it concerns money, considering he's currently being investigated by the state for tax fraud

2m for bayern is a lot less important than it is to us. ironically, munich is a very affluent area and 200€ wouldnt make much difference to a lot of fans down there

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why not do it like this

the first 10000 s/t sold for £175 each

the second 3000 for £200 each

and last offer when these are all sold as they ought to be at that price

buy one before the season starts say 2000 people £250

after that all at £350

total sales £2.850.000

if all those tickets sold at those prices we would have guaranteed 13000 crowd every home game plus pay on the day plus whatever merchandise 13000 people would buy as opposed to 6000 if they dont dramatically reduce the prices.

im sure you will let me know if im talking bo**ocks

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why not do it like this

the first 10000 s/t sold for £175 each

the second 3000 for £200 each

and last offer when these are all sold as they ought to be at that price

buy one before the season starts say 2000 people £250

after that all at £350

total sales £2.850.000

if all those tickets sold at those prices we would have guaranteed 13000 crowd every home game plus pay on the day plus whatever merchandise 13000 people would buy as opposed to 6000 if they dont dramatically reduce the prices.

im sure you will let me know if im talking bo**ocks

You are

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