O'Neills - New Kit Supplier (Confirmed)

[Tim Monaghan]

7 hours ago, Not Banksy said:

Am I going crazy or has the 3rd shirt been updated… badge isn’t part of the shirt anymore and we’re there pinstripes before

That shirt is absolutely horrendous, isn’t it

Looks like something you’d see a Sunday league team kitted out in

#BringBackHummel

[SouthStand Sandwich]

1 hour ago, Ghost Rider said:

That shirt is absolutely horrendous, isn’t it

Looks like something you’d see a Sunday league team kitted out in

#BringBackHummel

Gross. Totally gross. Will do down in folklore as the worst club shirt.

[42nite]

I think my robin would look better.

 

 

Edited June 7, 2023 by 42nite

[Bris Red]

9 hours ago, Not Banksy said:

Am I going crazy or has the 3rd shirt been updated… badge isn’t part of the shirt anymore and we’re there pinstripes before

Definitely some ‘improvements’ but still looks horrendous IMO.. I’d love to know the official sales figures for this shirt at the end of the season - I cannot see the club shifting many to be fair!

[Padlad]

If they just swapped the badge and put the robin on the back it would be so much better. I've never heard of a kit without the club badge on the front. It's disgrace with no consultation with fans and damages our identity and brand as a club. 

[Davefevs]

1 hour ago, Padlad said:

If they just swapped the badge and put the robin on the back it would be so much better. I've never heard of a kit without the club badge on the front. It's disgrace with no consultation with fans and damages our identity and brand as a club. 

That’s my view too….the kit / colour etc is fine…put the round badge on the front, stick the Robin below the neck nice on the back and it’s a decent enough 3rd kit imho.

[ChippenhamRed]

I just bought the Hummel home shirt direct from Hummel (why this was even possible when City themselves didn’t have any stock in my size for months, I have no idea).

Someone also bought me the new Oneil GK top as a birthday present.

The difference in quality is unbelievable. The design, the quality of the material, the stitching, the fit, the feel, the colours - everything about Hummel is a million miles better. The Oneil top feels like a market knock off. Even the badge is a naff PVC thing compared to a nice soft silicone one on the Hummel.

£50 is disgraceful.

Refuse to believe the club haven’t shot themselves in the foot here (again) because there’s no way they will sell anywhere near as much stuff now.

[Not Banksy]

4 hours ago, Davefevs said:

That’s my view too….the kit / colour etc is fine…put the round badge on the front, stick the Robin below the neck nice on the back and it’s a decent enough 3rd kit imho.

Or even our actual robin from the middle of the new crest by itself if thats the look they wanted. That clip art ruins quite a cool shirt really

[Dredd]

1 hour ago, Not Banksy said:

Or even our actual robin from the middle of the new crest by itself if thats the look they wanted. That clip art ruins quite a cool shirt really

This. I thought the idea was we had that part of the crest to use in isolation ala Derby, Swansea (old badge), Liverpools Liver Bird etc. That's been done on training/leisurewear but not the kit. Instead we get this. 
 

Also, on McCrories shirt it looks like the naff bird is now on another bit of material and stitched on rather than printed. Suggests that it's here to stay

[Ronnie Sinclair]

Wycombe have changed from O'Neills to Hummel 

[Davefevs]

25 minutes ago, Ronnie Sinclair said:

Wycombe have changed from O'Neills to Hummel 

Looks a bit crap to me.  Doesn’t screen “Hummel Classic” imho.

[glynriley]

22 minutes ago, Davefevs said:

Looks a bit crap to me.  Doesn’t screen “Hummel Classic” imho.

That’ll be the quarters

[Not Banksy]

22 hours ago, Davefevs said:

Looks a bit crap to me.  Doesn’t screen “Hummel Classic” imho.

Never a fan of v necks like that.. round/crew collar looks way better in my opinion

22 hours ago, glynriley said:

That’ll be the quarters

[shahanshahan]

Looks like there'll be some new training gear for next season, as previewed by City Women who reported back for pre-season today...

 

[Aipearcey]

7 minutes ago, shahanshahan said:

Looks like there'll be some new training gear for next season, as previewed by City Women who reported back for pre-season today...

 

Interestingly it’s blue!

[1960maaan]

9 minutes ago, shahanshahan said:

Looks like there'll be some new training gear for next season, as previewed by City Women who reported back for pre-season today...

 

Like those shirts, I wonder how they come up with the ideas 

 

 

On an unrelated note, here's a City programme from 1974.

 

Unfortunate choice of shade of blue, very City rather than City.

 

Edited June 13, 2023 by 1960maaan

[RedRock]

Clearly, Man City castoffs.

Hopefully though they gave us some of their players too as part of the trade. I fear, otherwise, it’s all going to be a bit of embarrassment for our femmes in the top league.  

[Sir Geoff]

20 minutes ago, shahanshahan said:

Looks like there'll be some new training gear for next season, as previewed by City Women who reported back for pre-season today...

 

Looks more like a Man City top. Horrible.

[Not Banksy]

Tacky mate

[BetterRedthanBlue]

I do not like that

[Tim Monaghan]

O’Neills are having a right mare here, aren’t they .

 

[Barrs Court Red]

And here I was thinking the outline of a dead robin traced from a window was a bad look. 
 

How on Earth did this design convo go?

[Mendip City]

3 hours ago, 1960maaan said:

Like those shirts, I wonder how they come up with the ideas 

 

 

On an unrelated note, here's a City programme from 1974.

 

Unfortunate choice of shade of blue, very City rather than City.

 

How many badges/logos does JL want (after redesigning the robin only a few years ago)?

 

We’ve a robin in a circle, a robin without a circle, a robin that looks it’s been flattened/roadkill and now a retro City logo. 
 

The colour and quality of those training t shirts looks awful. 

[Dredd]

No way! A retro design! How completely left field!

[Mendip City]

24 minutes ago, Dredd said:

No way! A retro design! How completely left field!

Hopefully JL runs out of retro ideas soon…. Or rinds out of crayons and crap kit manufacturers. 

[Olé]

FFS this new training kit is just going from bad to worse. Besides O'Neills looking like ultra basic park football blanks with ridiculously cheap looking and entirely random iron-on chest logos, on what planet did it make sense to resurrect that 70s CITY design in a circle, which works because it was red (City x Red being unique to us) and roll it out not in red, but black and WORST of all sky blue, a colour for which there are at least two large football teams called City to be confused by.

I mean it actually beggars belief how equal parts moronic and out of control these clowns are. Everyone jumps on JL, I've got no idea if it's still him or someone else, but the pattern of completely self indulgent "look I've done a design" that the club we support keeps rolling out (which for real designers would never have made it off the computer after a few days of sensible reflection/consultation) shows a breathtaking lack of professionalism or interest in us being taken seriously.

They've had some hits with Hummel, probably talking to competent designers and yet the level of ego and delusion about their role as a design function has quite clearly run out of control now. Fuelled by their own self-created social media echo chamber (WE ARE FEVER PITCH, Bristol City get likes so we are an agency now x) they think every traced robin, shape or font they touch will just turn to gold. Their whole output is now an endless gushing sewage outlet of fonts and doodles.

The crest redesign never really worked for me as a project. The intent made sense and clearly actual designers worked on it, but it fell a little short of succeeding via some amateurish or fussy details (the design tries to do a few too many things and could have been even cleaner, whilst first production of it on kits pre-Hummel was awful quality that hugely degraded the logo). Both of those felt entirely "client" (JL or whoever you want to blame) rather than designer led problems. 

But to go from falling just short on a crest we are now supposed to be known by, to then compounding it by now regularly as the client instead trying to roll out other bits of shit homemade clipart in its place, not only diluting impact of your new brand, but suggesting a monumentally immature "let's play" art class mentality at the club, is evidence that our approach to brand and merchandising is a total embarrassment once the grown ups (Mr B & Friends and Hummel) are gone.

[Tinmans Love Child]

Ultimately if nobody buys the kit or training wear etc because they don't like it then the club will act as they will be hit in the pockets which is the only place you can hit them.  

[Jeez]

 

2 hours ago, Olé said:

FFS this new training kit is just going from bad to worse. Besides O'Neills looking like ultra basic park football blanks with ridiculously cheap looking and entirely random iron-on chest logos, on what planet did it make sense to resurrect that 70s CITY design in a circle, which works because it was red (City x Red being unique to us) and roll it out not in red, but black and WORST of all sky blue, a colour for which there are at least two large football teams called City to be confused by.

I mean it actually beggars belief how equal parts moronic and out of control these clowns are. Everyone jumps on JL, I've got no idea if it's still him or someone else, but the pattern of completely self indulgent "look I've done a design" that the club we support keeps rolling out (which for real designers would never have made it off the computer after a few days of sensible reflection/consultation) shows a breathtaking lack of professionalism or interest in us being taken seriously.

They've had some hits with Hummel, probably talking to competent designers and yet the level of ego and delusion about their role as a design function has quite clearly run out of control now. Fuelled by their own self-created social media echo chamber (WE ARE FEVER PITCH, Bristol City get likes so we are an agency now x) they think every traced robin, shape or font they touch will just turn to gold. Their whole output is now an endless gushing sewage outlet of fonts and doodles.

The crest redesign never really worked for me as a project. The intent made sense and clearly actual designers worked on it, but it fell a little short of succeeding via some amateurish or fussy details (the design tries to do a few too many things and could have been even cleaner, whilst first production of it on kits pre-Hummel was awful quality that hugely degraded the logo). Both of those felt entirely "client" (JL or whoever you want to blame) rather than designer led problems. 

But to go from falling just short on a crest we are now supposed to be known by, to then compounding it by now regularly as the client instead trying to roll out other bits of shit homemade clipart in its place, not only diluting impact of your new brand, but suggesting a monumentally immature "let's play" art class mentality at the club, is evidence that our approach to brand and merchandising is a total embarrassment once the grown ups (Mr B & Friends and Hummel) are gone.

This is captive audience marketing & the club are hoping we get Stockholm syndrome.

Some say it’s only a kit, who cares, don’t like it so don’t buy it etc but replica match shirts in particular are a fundamental element of any club’s identity and it’s expected that 10,000s of fans will wear it.

The designs are becoming far to personal to JL who is hoping this connects with other fans.

Maybe a limited edition commemorative shirt for the small number of fans who like that vintage sort of thing but match day shirts should a technical garment of modern design, created by a specialist brand. 

Theres good reason why specialist sports brands give clubs limited customisation as they are multi £M/B sport specialists who know far more about design in their field.

[Mendip City]

1 hour ago, Jeez said:

 

This is captive audience marketing & the club are hoping we get Stockholm syndrome.

Some say it’s only a kit, who cares, don’t like it so don’t buy it etc but replica match shirts in particular are a fundamental element of any club’s identity and it’s expected that 10,000s of fans will wear it.

The designs are becoming far to personal to JL who is hoping this connects with other fans.

Maybe a limited edition commemorative shirt for the small number of fans who like that vintage sort of thing but match day shirts should a technical garment of modern design, created by a specialist brand. 

Theres good reason why specialist sports brands give clubs limited customisation as they are multi £M/B sport specialists who know far more about design in their field.

This is it….. stupidly the club’s obsession with re-making shirts is losing an opportunity.  They could have a normal, modern shirt AND a range of retro shirts (as plenty of clubs do). Companies like Score Draw and TOFFS make perfectly decent retro shirts. 

[1960maaan]

I like the logo, then again I liked that CITY logo in '74 and had it on my school bag.
As for quality, hard to tell from a photo but the design is nice.

This does feel like any stick to beat the Club with, I really think this wouldn't be an issue if this was a range by Hummel.
I do question the blue though, as Man City ( I can't put C-iteh for some reason ) are so high profile ATM seems an odd decision, anyone seeing that will not think anything but Manchester. 

I like that we try and individualise out shirts ( that was a reason we went with Hummel previously remember), I don't think JL should be involved all the time as it seems he's obsessed with copying old kits. Nothing wrong with that  to a point , but I think it's something like 4 of the last 6 have had a retro element. I also don't like the Big Corps old ideas of supplying 1/2 designs and just changing the Club badges. 

17 minutes ago, Mendip City said:

Companies like Score Draw and TOFFS make perfectly decent retro shirts. 

I've complained about the shop and their marketing a lot. Simple missed opportunities year on year and this is another.
I would get someone like TOFFS on board and sell the old shirts through the shop. They could take a cut of sales with no worries about finding a maker etc.
I don't know who is in charge of shop, or even if there is someone, It just plods along not trying. 
I could compare it to other Clubs, but just compare it to the old portacabin in Beryl's days, the range of stuff was much better back then than now. I've heard that the shop will be bigger when the new site is done, but that will be pointless unless the whole retail & design side is redone.